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Sync Text Message Replies STOP and START with Contact Point Consent in Customer Insights - Journeys
Customer Insights - Journeys doesn't automatically update Contact Point Consent records when subscribers reply STOP or START to SMS messages. This can lead to blocked sends, inaccurate consent records, poor segmentation, and unnecessary SMS costs. In this guide, learn how to use Power Automate to capture inbound SMS replies and automatically synchronize SMS opt-outs and opt-ins with Contact Point Consent records. You'll also discover how to identify contacts affected by provider-level SMS blocks and build segments based on SMS eternal provider consent status for more accurate targeting and reporting.