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Change the appearance of Marketing and Event forms using URL parameters in Customer Insights - Journeys
How to change the appearance of a Customer Insights - Journeys form based on URL parameters, for when you want to (or have to) use the same form for different personas, brands or behaviours.
For example, an event will only allow you to use one form for taking registrations, but you may want to change the form visuals based on the person invited. Using separate events would make it difficult to manage capacity, impossible to use streaming in teams and some very disjointed reporting. So lets make a single form work for both!
Event Waitlist Journeys & Triggers
Event waitlists have arrived for Customer Insights - Journeys which means self service event cancellation and automated (or manual) registration of waitlisted registrations when slots become available. BUT shiny new features also means changes in the way things work.
We now have three different triggers to handle event registrations with the relevant communications. The ‘Marketing Event Registration Created’ trigger will only fire when a registration is created as ‘Registered’, so if someone joins a waitlist, then later a space becomes available for them to register - they will not receive any of the communications in the ‘Marketing Event Registration Created’ journey.
This post shows you how to update your journeys to make sure your registrations converted from waitlisted receive all the right communications.